Let’s face it: the Jefferson and Berkeley County real estate markets
are not exactly easy to navigate at the moment, particularly if you’re a seller. That’s why, as your Eastern Panhandle of West Virginia real estate team
, we create creative, outside-the-box selling strategies. In order to stand out in today’s market; you have to go to lengths that are a bit unconventional in order to grab the attention of buyers in the area. Gone are the days where placing a batch of freshly baked cookies on the counter during an open house will be enough. Now, you have to rack your brain and do something different in order to make your Berkeley or Jefferson County home
stand out from the rest.
Our many years of combined experience in Berkeley and Jefferson County real estate
has demonstrated that when it comes to selling a home, sometimes you have to be willing to try something new. It has also given us a few creative ideas for grabbing the attention of homebuyers early-on in the selling process. In the interest of helping West Virginia’s Eastern Panhandle
sell their homes quickly and for the best possible value, we thought that we’d share a few of our most creative ideas with you.
1. Hosting an open house? Make it a party.
If you can get a steady stream of people to attend your open house, then the likelihood that you’ll get an offer quickly is much better. Would you rather attend an open house with your typical cookies and punch, or one with some live entertainment, hors d’oeuvres, cocktails and prizes? If you picked option two, then you’re thinking the same way we are right now. Even if you don’t attract a bunch of serious buyers with this approach, you’re getting more people into the home to see its potential. The more people come in, the higher the chance that you will find a serious buyer. This approach is more fun, and it’s a way to get people to notice your home.
2. Let serious buyers give your house a try.
If you come across buyers who seem serious about buying your Jefferson or Berkeley County home
, then why not let them spend a weekend or a night there before closing? You and the family can pack up and stay at a hotel for the night and let potential buyers see what it’s like to live in your home before they make an offer on it. It could be the extra push that they need to decide they want your house. It sounds a bit strange, but people tend to make a more confident decision after they’ve had a chance to try something out first.
3. Offer to help with financing.
This might sound off-the-wall and a bit crazy, but many home buyers are having trouble obtaining financing for a mortgage loan. While interest rates are low at the moment, lending restrictions are incredibly tight, so many sellers who are anxious to get their home off the market have been offering to lend a helping hand with financing. You can get creative by offering lease-to-own agreements or agreeing to pay closing costs. Going above and beyond like this will show buyers that you’re serious and that you are holding them in high regard, and it will likely lead to an offer and a closing.
These three creative, outside-the-box selling strategies will place your Berkeley or Jefferson County home
in a high regard with buyers, and it will allow your property to stand out from the competition. Our many years of experience as West Virginia’s Eastern Panhandle’s real estate team
has allowed us to deal with clients in a variety of different transactions, and it’s been part of our job to help them come up with creative solutions to any issue that might arise. Using some of these unconventional selling strategies will help get your listing noticed early-on and get offers rolling in quickly.
If you have any questions about how you should prepare your Jefferson or Berkeley County home
for sale, don’t hesitate to contact us
! We’d be happy to help in any way that we can. I hope to hear from you soon!
The Kable Team
RE/MAX 1st Realty
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